Monday, 20 July 2009

From Ruth and The Indie

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Shoppers defy the recession in favour of farm-fresh food
A growing appetite for local food is triggering a sales boom at farm shops across Britain as more people seek an alternative to the bland aisles of their local supermarket.
Farmers are predicting that sales at their shops – which enable small farms to bypass supermarkets – will grow by 5 per cent this year, confounding fears that the sector would slow down during the recession. Some of the UK's 3,500-plus farm shops are reporting that business has doubled this summer compared with last year as bumper harvests lure even city dwellers into the countryside to do their weekly shop.
http://www.independent.co.uk/life-style/food-and-drink/news/shoppers-defy-the-recession-in-favour-of-farmfresh-food-1752313.html
The Independent (19 July, p.29)

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